NOVEMBER 10, 2025
 
 
 

Veterans Day always feels different for those of us who live and heal outdoors. For many veterans, the outdoors is a sanctuary, a place to find and embrace peace after chaos. The woods, mountains, ranges, and rivers are my healing, my reset, and how I make sense of the service I still carry.

I’ve said it before and will say it again: the outdoor industry is more than just gear and stories. It’s people who know discipline, hard days, long odds, and quiet places where you can finally breathe. That’s why so many veterans end up here, behind a bow, a trigger, a camera, or a pack up another ridge.

To everyone in this industry: manufacturers, guides, outfitters, conservation groups, pro shops, writers, shooters, and hunters, thank you for providing veterans with a familiar community and a seat at the table. Thank you for building places to reconnect with who we are, not just who we were in uniform.

To every veteran reading: you matter. Your story matters. You’re not done contributing, not to this country, your family, or this community we love.

As President Ronald Reagan said, "Freedom is never more than one generation away from extinction. We didn’t pass it to our children in the bloodstream. It must be fought for, protected, and handed on for them to do the same."

This Veterans Day, I am grateful for those who have served, those still fighting unseen battles, and an outdoor industry that understands the healing power of wild places.

See you out there.

— U.S. Navy Chief Petty Officer James “Jay” Pinsky
jay@theoutdoorwire.com

There are good hunters, and there are good people. Occasionally, one person is both, making the archery community better. Fred Eichler is that person.

I was reminded of this on my recent rifle elk hunt at Full Draw Outfitters in Aguilar, Colorado, as shared in this week’s Hunting Wire. Fred wasn’t in the blind with me, but his presence was clear: in his guides’ work, the camp’s tone, and the sense that the hunt meant more than a filled tag.

It’s not every day you get to kill your first bull elk with a legend. Fred Eichler, Mark Land, the author, and Byle Chadwick with the bull elk. Photo by Joe Vega – S&W

Fred creates that atmosphere everywhere. At his camp, kindness and respect aren’t extras; they’re expected. Every hunter is a friend, every guide is family, and each challenge becomes a learning moment. That’s rare in any field, especially one humbled by weather, animals, and luck.

During my hunt, Fred told a story that captured his character. Years ago in Africa, he made a mistake most would rather forget. His local guide could have shamed him or been frustrated. Instead, the guide gave Fred’s ego space to recover, helping him reset and move forward without lecture or scolding.

Fred told that story not as a boast but as a lesson. The experience stayed with him, reminding him of the power of patience and humility. In his voice, you heard both gratitude and growth. Preaching humility is easy; living and sharing it is rare.

That humility defines Full Draw Outfitters. Fred’s leadership appears in small ways: a guide helping a newcomer tune a bow, shared laughter after a miss, the assurance that a hunt’s value isn’t in a punch card. These moments occur because the leader prioritizes empathy over ego.

Walk into his lodge, and you see walls of client photos. I watched him hang new ones, proud as if each were a family milestone. Fred values our achievements over his own, which is rare in hunting today.

When I tagged my first bull elk, Fred was thrilled, arguably more than me. He celebrated my success as his own, not for business, but because it was who he was.

Honestly, I’m not sure what was a better trophy: my first bull elk or a week with a legend like Fred. I’ll remember both forever.

Fred Eichler represents all hunting should be: humble, patient, inclusive, joyful. He still savors the small things, the snap of a string, an arrow’s whisper, campfire laughter. He reminds us that this is about fellowship, learning, and respect for wildlife.

In a world that often forgets decency, Fred doesn’t. His kindness sets the tone for the hunt, and his example inspires everyone who writes, teaches, or shares this life.

Here’s to Fred, a hunter whose greatest shots are measured not by trophies, but by the lives and hearts he’s touched.

Thank you, Fred, for being a true ambassador for hunting and reminding us that the measure of a great outdoorsman is not just what he takes, but what he gives back.

He’s more than a bowhunter. He’s one of our best, a true treasure in archery.

— Jay Pinsky
jay@theoutdoorwire.com

HUNTING NEWS & INFORMATION

Henry Repeating Arms is proud to announce that the Henry Small Game Rifle has been selected as the Editor’s Choice for Best Rimfire Rifle by Petersen’s Hunting.

Maverick Hunting has renewed their Whitetails Unlimited sponsorship, WTU Jeff Schinkten has announced.

Rock Salt Marketing has launched a new AI SEO service designed to help businesses in the firearm industry—one of the most digitally restricted sectors in the U.S. marketing landscape—maximize their use of this emerging digital marketing channel.

Pope and Young Club, North America’s leading bowhunting conservation organization, commends the Arizona Game and Fish Department (AZGFD) for repealing rule R12-4-216. 

Rollout is part of multi-year, strategic licensing partnership that brings together two mainstays of the outdoor community & the first 25 shoppers at each Tractor Supply store to buy Field & Stream gear get a free limited-edition poster

The Outdoor Stewards of Conservation Foundation is proud to announce that firearm industry veterans, Justin Baldini and Leland Nichols, have joined the OSCF board of directors.

2nd Adventure Group, parent company to Brownells, Crow Wholesale, and AR15.com, has appointed Rob Bradley as Vice President of Finance, advancing the enterprise’s financial strategy amid continued growth across manufacturing, distribution, international, and e-commerce operations.

Available to stream now for a limited time on MyOutdoorTV (MOTV) is theRealtree Channel.

Henry Repeating Arms announced the release of the SPD CRUSR Rifle, a collaborative project between Henry’s Special Products Division (SPD) and Field Ethos. 

Whitewater Fishing’s new Basin Deck Boots are made for walking, not slipping or soaking

Leica Sport Optics USA and onX Hunt today announced a new partnership and product integration that connects Leica’s premium sport optics with onX’s industry-leading digital mapping platform.

WearSPF has joined forces with Mossy Oak, the industry leader in camouflage design, and Field & Stream, the trusted voice of the outdoors for over 150 years, to launch a limited-edition sunscreen collection built for life on the water, in the woods, and out on the course.

WOOX  Italian-made gunstocks, axes and knives, crafted with the finest materials and the latest technology, is proud to announce they have partnered with Joel Harris of Harris Global Marketing & Communications. 

Free Ad-Supported Streaming Channel Serves Up Themed Blocks Featuring Alaskan Adventures, Holiday Cooking, Thanksgiving Day Hunts, and Camp Renovations

German Precision Optics (GPO) proudly announces the release of the PASSION APO 16-48x65mm spotting scope. This high-performance compact spotting scope was designed and built for outdoor enthusiasts, hunters, birders, and those who demand premium performance without the unnecessary bulk.

BANISH Suppressors is proud to announce that the BANISH 12, the revolutionary shotgun suppressor designed for hunters and sport shooters, has been named Suppressor of the Year for 2025 by the editors of Guns & Ammo.

NEW Pack Mule™ Offers Premium Features for All Types of Archery

The Razor HD Gen III 4-24x44 FFP Riflescope available now in MOA and MRAD.
 

Bleecker Street Publications is proud to announce the launch of its latest initiative: the Ballistic’s Best Hunting Edition Awards on Athlon Untamed. 

Vortex Crafted Impact™ has joined forces with Folds of Honor to bring you our first ever Crafted Impact™ cap. All proceeds go to Folds of Honor and their mission of providing scholarships to the spouses and children of our nation’s fallen or disabled military and first responders.

The Real Avid Master Series – Scopes - available now in its entirety on YouTube, giving shooters the ultimate “binge-worthy” deep dive into everything you need to know about selecting, mounting, using, and troubleshooting rifle scopes. 

In the latest episode of The Michael Waddell Podcast, presented by Spandau Armsand in partnership with Spartan Precision and Folds of Honor, Waddell sits down with Kent Rollins, the celebrated host of The Cast Iron Cowboy TV series on Outdoor Channel. 

In honor of Veteran’s Day, Target Sports USA is proud to offer a special promotion for those veteran’s looking to join the AMMO+ Membership program. Starting November 11 for a limited time, TSUSA wants to extend a thank you to Veterans by offering $20 OFF the AMMO+ Membership. This brings the yearly total to $79.99 instead of $99.99.

Whitetails Unlimited joins the National Rifle Association of America to celebrate Wild Game Meat Donation Month this November to encourage all hunters to donate extra venison or other game meat to help provide meals for those in need.

Media Lodge is excited to announce that Don Porter, known to millions as Sootch00, will host the 2026 “What’s Hot at SHOT” video series.

Streaming live on MLFNOW! on MyOutdoorTV, from Grand Lake in Grove, Okla., is the 2025 Major League Fishing (MLF) Toyota Series Championship presented by Phoenix Boats

Starting at 7 p.m. ET every Wednesday, Outdoor Channel’s “Night at the Range”block delivers an all-new slate of unscripted series.

Cheshire, CT – November 6, 2025 – Target Sports USA is unveiling a Federal Premium exclusive ammo caliber, sold ONLY at TSUSA.

Ralph and Vicki invite you all to tune into their 25th season of The Choice on Pursuit Channel! This episode begins airing Monday November 10th @11:30PM (EST)

World Fishing Network is turning Tuesday nights into must-watch fishing with “Reel Pursuit Tuesdays,” a promo lineup starting at 6 p.m. ET that spotlights fan-favorite series across every style, species and locale. 

 
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